17 More Ways To Promote Your PLR

Posted by | Posted in Tips | Posted on 28-11-2008

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More Ways To Promote Your PLR Products

As you are surfing around the Web checking out offers on purchasing PLR product, you will start to notice these and variations of these (and of course many, many others) being used all the time. Soon, you will be able to use any one of hundreds of promotional methods without even think much about it. It will be second nature to you.

ANYWAY…

Here are 17 MORE ideas you can use to help promote your Private Label Rights ( PLR ) Products:

18. The “I Rather Listen” Strategy

The “create an audio recording with the content” strategy tells your prospects that they could create
audio CDs and files for their customers and web sites. Audio products are becoming more and more popular
because some people rather listen than read.

19. The “I Rather Watch” Strategy

The “create a video recording with the content” strategy tells your prospects that they could create
video DVDs, files, infomercials, how-to products, etc. At the time of writing, online videos are
tarting to become mainstream.

20. The “Rank High” Strategy

The “optimized for the search engines” strategy tells your prospects that your private label product is
already set up to rate high in the search engines. Most people know that search engine traffic is
essential to an online business.

21. The “Little Report” Strategy

The “create special reports to sell” strategy tells your prospects that they can use your private label
product to create a special niche report to sell. Many people don’t want to read through 300 pages to
learn something that only takes 5 to 20 pages to explain.

22. The “Time To Write?” Strategy

The “create your own e-book in (no.) minutes” strategy tells your prospects that they could use your
private label product to almost instantly sell their own product. Many people just don’t have the time
to write a new e-book over weeks or months.

23. The “Sticky” Strategy

The “high quality content” strategy tells your prospects that your private label product is useful and
people actually are interested in it. Most marketers realize that type of content can increase repeat
visits, readership and sales. It will make your business “sticky.”

24. The “Missed Deadline” Strategy

The “ghostwriters can miss your deadlines” strategy tells your prospects that even though they can hire
a ghostwriter, they can never solely rely on them. Businesses don’t want to make promises to their
visitors, subscribers and customers that could backfire and jeopardize their relationship.

25. The “Reoccurring Fee” Strategy

The “create your own membership web site” strategy tells your prospects that they could use your private
label product to create a residual income stream. They could charge a weekly, monthly or yearly
membership for just making one sale.

26. The “Virtual Salesman” Strategy

The “create your own affiliate program” strategy tells your prospects that they could have tons of other
people selling the product they create with your content. You could even supply them with step-by-step
information on how to start their own affiliate program.

27. The “Not A Word” Strategy

The “your own product without writing a word” strategy tells your prospects that they literally don’t
have to write anything except maybe their name. Most people detest brainstorming, researching, writing
and editing information products.

28. The “Never Run Out” Strategy

The “a new private label (product type) every month” strategy tells your prospects that they will never
run out of content to create products, articles, reports, etc. Most people rather pay a monthly or
yearly fee than constantly write.

29. The “Rich Words” Strategy

The “keyword rich private label (product type)” strategy tells your prospects that your private label
product is loaded with keywords and phrases for its specific niche. Most marketers know the search
engines rely on keywords to rank/rate a site higher.

30. The “Submit And Forget” Strategy

The “submit the content to article directories” strategy tells your prospects that they can use your
private label product to create their own articles and submit them to article directories. Most
marketers know that their article, small ad and web site link will be republished by tons of online
publishers.

31. The “Money List” Strategy

The “increase your opt-in subscribers” strategy tells your prospects that they could create a bonus
product to give away to people that subscribe to their e-zine or opt-in list. You could use a squeeze
page to collect e-mail addresses of people that want access to the bonus product and place a one time
offer on the download page.

32. The “Waiting Room Books” Strategy

The “submit a free e-book to the free e-book directories” strategy tells your prospects that they could
use your private label content to create a free e-book. Many marketers know that free e-book directories
can get a lot of traffic.

33. The “Community Content” Strategy

The “post informative content on online forums” strategy tells your prospects that they could post some
of your private label content as their own on targeted message boards. Most forums allow you to include
an ad, text and/or signature about your web site.

34. The “Offline Profits” Strategy

The “create your own physical products” strategy tells your prospects that they could create tapes,
CDRs, DVDs, printed books, etc. Most people know that physical products usually sell for more money,
which means more profits.

I’ll see if I can come up with some more promotional methods and keep posting them here.

You are more than welcome to post your own promotional methods here, just use the comments box below this post. Thank you so much for reading and check back often.

Follow me on Twitter and get notified when I make posts, here and even on my other blogs as well.

Sincerely,
Steve Dougherty

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Tips On How To Edit Your PLR Content

Posted by | Posted in Tips | Posted on 27-11-2008

How To Quickly Edit Your PLR Content

Now that you have some PLR Content, the main thing that you need to do is NOT just turn around
and sell the newly acquired plr content. You should make at least a few changes to make it truly
unique. In doing so, it also increases the value.

Here are a few methods to consider using, to  edit, add to or just change your PLR content:

1. Break down large PLR ebooks into a long term e-Course to create and / or
maintain your mailing list.

2. Gather a small collection of Private Label Content on the same topic,
and then cut out snippets or best chapters from different PLR content.
Then merge into one unique Info Product. You do not need to have a
bunch of fancy graphics – but it sure adds a whole different look AND
value to it if you do add them.

3. Convert “Big Book” Private Label Rights into a tips-oriented E-Book.

4. Add your own Author Resource page to the beginning or end of the Info
Product.

5. Throw in your own expert opinions at certain parts of the contents. It
doesn’t have to be several pages, a few lines or a couple of paragraphs
would work just fine.

6. Compile and organize a series of key Private Label Articles into a
unique paid E-Book.

These are just a few of the many ideas you can use to transform your PLR content into something
unique. This has got to be the fastest and easiest way to create your very own info product.

After you’ve done this a few times you begin to see several other methods start popping into your
head and before you know it you’ll be writing your own – from scratch – info products and selling
them for an even fatter peice of the internet marketing pie.

Let me know of any additional ideas or methods you have found to be successful in editing your
PLR content. The Comment Box is just below this posting. Have a great day and don’t be a
stranger. You are welcome back any time.

Sincerely,
Steve Dougherty

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17 Ways To Promote Your PLR Products

Posted by | Posted in Tips | Posted on 16-11-2008

Here are 17 ideas you can use to help promote your Private Label Rights ( PLR ) Products:

1. The “Economical” Strategy

Steve Dougherty

Steve Dougherty

The “a ghostwriter may charge you ($) per (product type) ” strategy tells your prospects that purchasing your private label product is more economical than hiring an expensive ghostwriter. Money has a strange way of switching people’s perceptions.

2. The “Better Than Money” Strategy

The “writing your own (product type) is time consuming” strategy tells your prospects that they will save tons of time by just purchasing your private label ( PLR ) product. Most people think time is more valuable than money.

3. The “Blog It” Strategy

The “use the content on blogs” strategy tells your prospects that they won’t have to write or find new content for their blog. Many marketers use blogs to update their opt-in subscribers, sell affiliate products and make money from displaying pay-per-click ads.

4. The “Tons Of Words” Strategy

The “that is over (number) words of information” strategy tells your prospects that your offer is a real bargain. It makes it sound like they are getting more for their money with such a large number of words. You could also break it down into the number of pages, articles, niches, or tips.

5. The “Resell” Strategy

The “sell the resell and master resell rights” strategy tells your prospects that they could use your private label content to create products that come with resell and master resell rights. Most marketers will realize they can then sell the products for a higher price.

6. The “Fly By Night” Strategy

The “ghostwriters could take your money and run” strategy tells your prospects that if they put an upfront deposit down for a project, a ghostwriter could end up not finishing the work. Most people would feel safer getting all their private label content right after they pay.

7. The “With Out Work” Strategy

The “sell the private label rights for commission” strategy tells your prospects that they could gain the rights to sell your private label content by just signing up to your affiliate program. It’s also a great way for them to make their money back from buying your private label content.

8. The “Won’t Find It Anywhere” Strategy

The “100% original private label content” strategy tells your prospects that they won’t find your private label content in products that you or others have sold in the past. It would be a good idea to mention ways they can easily keep the content original from your other new customers.

9. The “Follow The Money” Strategy

The “create your own autoresponder messages” strategy tells your prospects that they can use your private label product to create their own follow up e-mail course. Many marketers know they can increase sales by including a test ad or two in each lesson.

10. The “E-zine” Strategy

The “publish your own newsletter” strategy tells your prospects that they can use the content from your private label product for their e-mail newsletter. Most marketers know one of the best ways to get people to purchase is to build a relationship first.

11. The “Contextual Advertising” Strategy

The “sell products with the content” strategy tells your prospects that they could strategically place ads within the content and then mention, or refer to  these products within the content of your private label product. They could place ads at beginning, middle and/or end of the content piece.

12. The “Sell Space” Strategy

The “charge for advertising around the content” strategy tells your prospects that they can use the content from your private label content to increase their traffic or opt-in list. People will want to advertise on their web site or e-zine to get a piece of their success.

13. The “No Cost PLR” Strategy

The free private label (product type) “ strategy tells your prospects that they can get your private label product for no cost. People will flock to your web site just to be able to get the free private label content.

14. The “Edit It” Strategy

The “edit the content how you wish” strategy tells your prospects that they can easily add their personality or information to the content without rewriting all of it. People like to make little changes to private label content that will make it their very own.

15. The “Plagiarize It” Strategy

The “rewrite the content” strategy tells your prospects that they can totally rewrite your private label product. People sometime want to convert and target the content for a different niche or market. Plus this strategy insures the content is unique – one of a kind.

16. The “Spread The Wealth” Strategy

The “create free viral products” strategy tells your prospects that they can slice and dice the content into viral articles, e-books, reports, etc. Most marketers know how powerful it is to give away a viral product with their ads in them and allow other people to give them away.

17. The “Become Famous” Strategy

The “add your name as the author” strategy tells your prospects that your private label product will help them become known as an expert and an authority. Most marketers realize it will help them sell more products.
These are by far, only a sampling of the many strategies that are used to promote PLR products in todays Internet Market Place.

Please leave a comment and share one or more of the methods or strategies you employ to market your Private Label Rights Products. Thanks for reading this and have a great day. :)

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A Private Label Rights ( PLR ) Glossary

Posted by | Posted in Info | Posted on 16-11-2008

The following are just a few of the most widely used
Private Label Rights ( PLR ) terms

1. Non-Transferable PLR – this means that you cannot resell or give away the Private Label Rights to anyone else, including your customers. Basically you are allowed to edit and personalize the content before selling the product.

This is the best way to maintain a very high value to the product.

2. PLR & Master Rights – you are also allowed to pass on and/or resell the product’s Source Code/PLR to your customers. This has the appearance to be a great way to make online money, and it can be, however if everyone has the ability to resell the resell rights then the product can become quickly de-valued.

This use to be a major problem when you were allowed to sell digital downloadable products on Ebay. Before long, a high priced PLR product would be selling on Ebay for 99 cents.

This has become less of a problem – but the value can easily be deflated with this method of PLR marketing.

3. No Restriction PLR - as it is self-explanatory, you are free to do just about anything with the Private Label Content.

The usage is often almost as unlimited as Public Domain works.

This type of PLR product is best used as content and most likely not a good investment for resell. The other, but possibly more time consuming use for this method of PLR Marketing, and the most profitable, is to completely redo it from top to bottom and basically use it as the basis of a brand new unique product you can call your own and market it any way you like.

This is a “Get You Started” glossary, so please leave comments on additional glossary terms you believe should be added. Lets make this Our Complete PLR Glossary.

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