n2plr.comPLR Tips,Training & Products

I was asked to create some training videos for what I think is the best WordPress theme for Marketers.

It goes on sale at the Warrior Forum (not a dimesale) Tuesday 10-02-2012

If you get to the page before early Tuesday morning then you will see the early-bird sign up form. You can enter your info there or just wait until sometime after 1 am EST – YES 1 AM – and you will see the sales page & not the ‘sign up’ form.

Click Here to check it out

Here is an intro video to show you some of its goodies…

PLR vs. Copywriting

Getting fresh quality content on your website is important. I’ve posted plenty of articles here over the last several years saying this & giving examples of how you can do this.  But maybe you’re confused by the various ways and not sure which would work best for you.

For most people, it’s going to be a choice between three:

1. Writing the content yourself.
2. Hiring somebody to write it for you
3. Using PLR content.

The mechanics of the first option are, for the most part, pretty obvious. Writing content yourself gives you absolute power over your content. But then, it takes a lot of time and some skill too. Let’s face it – some people just aren’t good at writing (I am definitely in that group). But this article is going to focus on the other two options, PLR and ghostwriting.

Here are general overviews of what both entail, starting with ghostwriting:

• You hire a writer who agrees to write for some form of compensation, usually money.
• He is generally paid per article.
• The very word “ghostwriter” means that your writer is anonymous. You get to claim the article as your own, and you own the rights to it.
• Ghostwriters are often hired at copywriting services, large online websites that provide a kind of brokerage service between ghostwriters and clients.

The advantage of ghostwriting is  Read the rest of this entry »

PLR Content Used As Email eCourse

There are two golden rules in a customer oriented business – getting customers, and keeping them.

Both steps are an art of their own. But what if you could kill both birds with one proverbial stone? Well, you can, and that proverbial stone is PLR.

Since good PLR is content, when you’ve got it, you can use it the same way you use any content. One of the most lucrative and beneficial ways to use content is by offering a free eBook. But an even better way of doing things is to offer a free “email course” in whatever informational topic it is that you happen to have PLR for.

Using PLR content for your course material, including text and Read the rest of this entry »

There are certain criteria that differentiate good PLR from bad PLR.

If you are looking to purchase PLR videos or articles, you want to make sure you find the stuff that gives you the most bang for your buck.

Let’s start by listing some facts about Bad PLR:
1. Bad PLR has been used A LOT.
It’s made its rounds on the internet at least seven hundred times, and has already been around for at least three or four years. Like food, PLR gets stale and moldy. Stale PLR won’t be very useful to you, since the search engines are already full of it, and you won’t have anything new to contribute.

2. Bad PLR isn’t relevant to your niche.
If you have a blog on laser printers, then you won’t need PLR about watch bands. In this case, the PLR may not be bad in itself, but it’s bad for you. It’s a waste of money and a waste of space.

3. Bad PLR is poor quality.
Bad PLR videos are poorly made, and bad PLR articles are poorly written. The purpose of PLR is for people. People don’t bother wasting time with trash. That’s why article spinners are a waste of time. You might attract people with poor content, but you’ll never keep them.
This should give you an idea of what NOT to shop for.

So, what should you look for in good PLR? Pretty Read the rest of this entry »

Rework – Repurpose – Revamp – Redo

There is a right way and a wrong way to sell
PLR content.

The wrong way is taking a lump of raw PLR goodness, and selling it exactly as it is. The right way is to first change it into something else – something that is at least slightly different from the original.

This is especially important for PLR videos.

The problem with reusing identical PLR articles isn’t so much that people are going to notice as it is negative search engine rankings. But when it comes to videos, people are a lot quicker to noticing duplicate content.

If you’re looking for a way to remarket PLR videos, without the nitty-gritty of editing and splicing, the secret is in the marketing.  Your approach should exploit a simple aspect to human behavior: when people expect something different, they get something different.

The key here is “rebottling” your PLR content.

Let’s say you have two PLR video courses – ‘Making Money on eBay’, and ‘Blogging for Profits’. Maybe you also have a few ‘Killer Keywords‘ samples hanging around.

Instead of reselling each one individually, create a whole new “series” called ‘Marketing with Blogs’. In this course, you will “explain” how to use a blog specifically to sell products. Only, you will be selecting content from each of your original courses to use where appropriate – blogging videos for the blogging aspect, keywords for attracting visitors, and eBay for the marketing part.

This isn’t the only way of rebottling PLR videos, but it is an example of how you can take parts of one whole and create a completely new whole.

Another thing to remember is that you don’t have to resell PLR as PLR (unless the license doesn’t allow for it).

There are a lot of people out there who actually want to know how they can ‘Market with Blogs’. So, advertise the series as a way to learn how to do exactly that. This way, you will attract a different crowd.

A different crowd from typical PLR buyers is a great way to stand out from competition.

One problem with reselling PLR content is that a lot of other people are reselling the same thing. For potential buyers, this is a problem, as they will buy from the cheapest and highest rated. If you aren’t selling to people looking for PLR content, then you have just given yourself a big advantage, and you may very well become the cheapest and highest rated.

As long as you are the only one (or one of precious few) with a ‘Marketing with Blogs’ course, then you are going to be an exclusive option for customers who want one!

The power of PLR is content.

Content has very few limits. Don’t ever think that there is only one way of doing things.

Think Outside Of The Box!

With some imagination, you can end up selling a completely different product than the one you originally bought.

Please let me know what you thought about this post. Was it helpful? Do you have questions suggestions or comments – enter your comments in the comment box below. Let others know what you thought by clicking the Facebook Like button and the Google + button as well as the “What Do You Think” button at the top of this post.

Thanks so much for stopping by & checking out my post.

- Steve Dougherty